The Ministry of Tourism and Antiquities together with the Jordan Tourism Board launched “Urdun Jannah”, the new campaign that aims to offer unique experiences that suits every visitor. 


It will offer Jordanians a chance to explore the Kingdom’s attractions, including the city of Petra, one of the New 7 Wonders of the World. This campaign also aims at increasing the contribution of youth and women to the Kingdom’s economic growth through tourism. 


The Royal Society for the Conservation of Nature’s director,  Yahya Khaled, stated that “the promotion campaign aims at encouraging inbound tourism and sustaining the preservation of nature through ecological tourism at nature reserves”.