As a way to strengthen business relations between the countries that host Jeju Island and the Taj Mahal -one of the New 7 Wonders of Nature and one of the New 7 Wonder of the World, respectively- organized the Korea MICE Experience Day 2021.


The event was hosted by South Korea under the organization of the Korea Tourism Organization (KTO) in association with OTOAI (Outbound Tour Operators of India) and aimed at promoting the Meetings, Incentives, Conferences & Exhibitions industry. 


Targeting the Indian travel trade to update on its latest MICE destination offerings, South Korea presented its latest support programme and unique experiences for MICE events and hosted several activities such as a live virtual tour of Gyeongbuk Palace, Hanbok wearing experience, Korea MICE Quiz and Dalgona cookie challenge as well as hybrid B2B meetings with 11 Destination management companies.


According to the KTO Director in New Delhi, Y.G. Choi, “even though the COVID-19 situation is not fully resolved globally, I am confident that the worst is already over. Our Outbound travel industry will be back on track very soon. We wanted to show a new South Korea to our trade partners, especially for MICE groups, so we planned this as our final event of the year for the travel industry, to show how optimistic we are for the coming year”.