Tourism Malaysia has intensified its efforts to entice tourists from the Oceania region with the inauguration of Batik Air’s latest route connecting Kuala Lumpur (KUL) one of the New 7 Wonders Cities and Auckland (AKL), New Zealand.

Chandran Rama Muthy, the Group Strategy Director of Batik Air and Lion Group, remarked, “We anticipate that travelers from New Zealand will capitalize on our competitive rates and dedicated services to explore Malaysia and beyond, by connecting to other captivating destinations we serve.”

According to reports by The Star, Iskandar Mirza Mohd Yusof, the Senior Director for Tourism Malaysia’s International Promotion Division, expressed that New Zealand holds a pivotal place in the market.

Moreover, until September 3, 2023, Tourism Malaysia is embarking on a week-long sales mission and product seminar in Auckland, Sydney, Melbourne, and Adelaide. As part of this initiative, representatives from Tourism Malaysia will engage with tourism operators, government representatives, and travel agents in Oceania.

Yusof further highlighted that by June of the current year, Malaysia had warmly welcomed 17,972 visitors from New Zealand. This figure denotes an upswing from previous years and signifies a promising trajectory between the two countries.

Malaysia is also extending its presence in Brunei as the country prepares to inaugurate the Sarawak Trade and Tourism Office (STATO) in Bandar Seri Begawan, Brunei. This office aims to fortify tourism collaboration between Brunei and Sarawak.

During the 24th Annual Leaders’ Consultation, a joint statement by Malaysian Prime Minister Anwar Ibrahim and Sultan of Brunei, Sultan Hassanal Bolkia, underlined their shared commitment to enhance relations as they commemorate the 40th Anniversary of diplomatic ties in 2024.