As a new way to reignite local economies, Peru launched a new sales platform run by Peru’s Exports and Tourism Promotion Board (PromPeru). The exact same handcrafts that are sold at the New7Wonder of the World Machu Picchu, will now be available online.
Peru’s Foreign Trade and Tourism Minister, Rocio Barrios, pointed out that buyers from around the world will now be able to get to know the best national products, which is a different way to get to know a country.
Barrios also stated that the government “will continue to boost the digital promotion of exporting companies and generate trade opportunities that mainly benefit micro, small and medium-sized enterprises (MSMEs) throughout the country”.