The country that hosts Jeju Island, one of the New 7 Wonders of Nature, continues to work on the promotion of its cultural and touristic heritage around the world and has recently launched the ‘KXperience project’, an event to be developed in India -where the Wonder of the World of Taj Mahal is located


The event organized by the Korea Tourism Organization started on September 15 and will last until November 15, and it aims to showcase the Korean beauties to the Indian market. 


The event is divided into four sections that promote K-Food, K-Pop, K-Beauty and K-Drama with different famous K-referents on each one as well as special activities for attendants, both physically and virtually. The project also launched a K-Challenge to win Korean products for participants submitting their experience of the event on social media.